Advisor :: As the Founder of QVF Partners, Ltd. her company establishes relationships with organizations and individuals who are committed to creating People focused cultures. She shares expertise and resources to help develop workplace environments where people enthusiastically work together to drive organizational success.

Author ::  Rita is co-author of Destination Profit — Creating People-Profit Opportunities in Your Organization. She has been quoted in several business magazines, newspapers and interviewed on a host of radio programs on topics of developing people oriented cultures that engage employees and connect them to the business. She is currently co-authoring a book about People who are "Up to Something", which is due to be published later this year.

Leader  ::  Having served in several leadership roles during her 25 year career with Southwest Airlines, Rita knows what it takes to inspire people to perform from commitment, pride and personal accountability.